Commercial Cleaning Case Study: 24/7 Fitness Centre & Health Club Facility Management

1. Client Overview

This case study examines our specialised hygiene partnership with a premier 24/7 fitness franchise located in Berwick, in Melbourne's south-east. The facility is a high-traffic, multi-level health club featuring a diverse range of zones, including cardio floors, heavy plate-loaded strength areas, functional training turf, and premium changeroom facilities.

As a 24/7 operations facility, the site never closes, creating a unique challenge for traditional cleaning models. To maintain the elite standards required by a global fitness brand, we deployed a trained workforce specifically coached in high-level infection control and hospitality-grade sanitisation. This partnership highlights our integrated facilities management capability in an environment where member experience and hygiene are the primary drivers of business retention.

2. The Challenge: Hygiene in a High-Motion Environment

Fitness centres are high-risk environments for the transmission of bacteria and viruses. The Berwick facility faced several critical operational challenges that required a sophisticated contract management approach:

• ▸Continuous Foot Traffic: With 24/7 member access, there is no "downtime" period. We had to develop a cleaning schedule that delivers a deep-clean result without obstructing members or creating trip hazards with cords and equipment.
• ▸Infection Control & Cross-Contamination: Sweat, high-touch surfaces (dumbbells, touchscreens), and communal wet areas are breeding grounds for MRSA, ringworm, and respiratory viruses. Standard cleaning is insufficient; the site required clinical-grade disinfection.
• ▸Odour Management: In a high-intensity training environment, "gym smell" can quickly become a brand-killer. This required a proactive approach to ventilation hygiene and deep-fabric cleaning.
• ▸Specialised Surfaces: The facility features diverse flooring - from shock-absorbent rubber matting and synthetic turf to high-gloss tiles in the showers. Each surface requires specific chemical pH levels to prevent damage while ensuring total sanitisation.
• ▸WHS Compliance: Managing wet-area safety and chemical exposure in a public space where members may be present at any hour.

3. Our Approach: The "Always-Clean" Methodology

We moved away from the "once-a-day" sweep and implemented an ISO certified hygiene system (ISO 9001, 14001, 45001) that treats the gym as a clinical space.

Strategic Staffing & Retention

Consistency is vital in a gym. Members feel safer when they see the same professional cleaning faces. We prioritised a high staff retention strategy for the Berwick site, ensuring our team became an "invisible" part of the gym's community. Our trained workforce understands gym etiquette - knowing how to clean around a member without interrupting their set, and ensuring all equipment is wiped down with non-corrosive, hospital-grade disinfectants that won't perish the upholstery.

Micro-Zone Cleaning System

We divided the 24/7 facility into "Micro-Zones." This allowed us to rotate the cleaning focus throughout the shift, ensuring that while the cardio area was being deep-cleaned, the strength area remained fully accessible. Our mobilisation capability included the introduction of cordless, silent-run vacuums and electrostatic sprayers, allowing for rapid disinfection of free weights and machines without leaving a wet residue or creating noise pollution for late-night trainers.

4. Scope of Services Delivered

Our team provides a 360-degree hygiene solution that covers every square inch of the Berwick facility:

• ▸High-Touch Point Disinfection: Continuous sanitisation of dumbbells, barbells, machine handles, pin-adjusters, and cardio consoles using TGA-approved Virucidal cleaners.
• ▸Specialised Floor Care: High-speed scrubbing of rubber gym flooring to remove embedded sweat and chalk, and deep-cleansing of functional turf areas using antimicrobial shampoos.
• ▸Premium Changeroom & Wet Area Service: Hourly-standard checks on showers, toilets, and vanities. We focus on mould prevention through steam cleaning of grout lines and the use of anti-fungal barriers.
• ▸Cardio Equipment Detailing: Deep-cleaning of treadmills and cycles, including internal dust removal from motors to prevent overheating and extend equipment life.
• ▸Consumables & Hygiene Stations: Managing the supply and replenishment of hand sanitisers, anti-bacterial wipes, and paper towels across the gym floor.
• ▸Air Quality Management: Cleaning of HVAC vents and fans to ensure the facility smells fresh and maintains optimal airflow.

5. Outcomes & Results: Elevating the Member Experience

Since our engagement, the Berwick fitness centre has seen a measurable increase in facility standards and member satisfaction:

The client has reported a direct correlation between improved changeroom cleanliness and higher member retention rates - the "premium feel" of the club is maintained daily, which members notice and respond to. In the competitive Melbourne fitness market, that outcome has a direct dollar value.

6. Why It Matters: Protecting Your Brand and Your Members

In the competitive Melbourne fitness market, your facility's reputation is only as good as its last cleaning shift. This case study demonstrates our mobilisation capability in the most sensitive of commercial environments. We understand that a gym is a place of health, and we provide the integrated facilities management framework to ensure it stays that way.

By choosing a partner with ISO certified systems and a trained workforce, you are doing more than just keeping the floors clean - you are protecting your members from infection and your business from liability. We provide the contract management expertise to handle the dirty work, so you can focus on building a world-class fitness community. Whether you manage a boutique studio or a 24/7 powerhouse like our Berwick client, we have the system, the staff, and the science to deliver a healthier gym environment.

Last updated: April 2026